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How AI Sees Skillshare — AI Visibility Report for Education

skillshare.com · Global · Education

Strong
Overall Score
1116
Star Rating
3 / 5
Rank
#206of 312
Engines
5analyzed
Analyzed
Quick Answer

Is Skillshare optimized for AEO?

Yes, Skillshare is well optimized for Answer Engine Optimization, with a strong AI visibility standing. Multiple AI models consistently recognize it as a leading platform for creative education, accurately describing its subscription model, class categories, and competitive landscape. Its high visibility score reflects robust brand recognition and clear positioning in AI-generated answers.

Overall AI Visibility Score
1116
3 / 5
Fair

How AI Answer Engines Rate Skillshare

Ranked #206 of 312 brands analyzed

Skillshare's AI visibility, measured across 5 answer engines: 10 scoring dimensions (each 0–100) plus evidence points from what the engines actually reported. The Overall Score is the sum — an open scale, higher is better.

Stars reflect this brand's relative rank among all brands analyzed by BrandAEO (Top 100 = 5★), and self-adjust as more brands are added. This is a relative percentile-rank rating, not a customer review.

Analyzed & scored by BrandAEO — an independent AI visibility grader. See methodology.

AI Panel — Deep AI AnalysisPRO

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AI Panel is a Pro feature

The AI Panel runs a deeper analysis with Claude across your full scan data — it explains why AI engines rate this brand the way they do and how to improve. Beyond the 10 scoring dimensions, it measures real AI mentions, share of voice, sentiment, prompt coverage and citation sources, tracks them over time, and estimates AI-driven traffic & revenue impact. It reuses the same AI engines from your scan — no engine setup needed.

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Dimension Breakdown

10

How the Overall Score is built

748from 10 dimensions (max 1,000)+368evidence (max 500)=1116
  • Mentioned in buyer-intent answers70/100
  • Proactively recommended100/100
  • AI visibility (engine-reported)76/100
  • Share of voice vs competitors22/100
  • Sentiment100/100

Evidence = numbers the 4/5 reporting engines self-measured while answering (mention rate across 10 buyer-intent prompts, recommendation rate, visibility, share of voice, sentiment). Dimensions are graded by the scoring model from every engine's answer.

Answer Accuracy
Strong
78/100
Brand Recognition
Strong
100/100
Brand Sentiment
Fair
62/100
Citation Authority
Fair
68/100
Competitive Positioning
Fair
72/100
Market Score
Fair
68/100
Presence Quality
Strong
75/100
Recommendation Rate
Strong
90/100
Share of Voice
Fair
70/100
Topical Coverage
Fair
65/100

AEO Score Over Time

1
Skillshare AEO Trend

Track how Skillshare's AI visibility score changes across scans. Each re-scan adds a point.

02885758631150Sep 14

Re-scan to start tracking your AEO trend over time. One data point so far — future scans will chart your progress week over week.

About Skillshare

What Skillshare does

Skillshare is an online learning platform headquartered in New York, offering thousands of classes in creative and professional skills. It serves a global community of learners, from hobbyists to freelancers, who seek practical, project-based education.

Products and services

Skillshare operates on a subscription model, giving members unlimited access to a vast library of short, bite-sized classes. Categories include illustration, design, photography, writing, marketing, and entrepreneurship. Each class features video lessons, hands-on projects, and community feedback, enabling learners to apply new skills immediately. The platform also offers a free trial and a referral program for new users.

What sets it apart

Unlike academic platforms, Skillshare focuses on creative and practical skills rather than formal certification. Its project-based approach and community-driven feedback foster active learning. The platform is known for its accessible pricing and diverse instructor roster, which includes practicing creatives and industry professionals. While it does not offer accredited certificates, it emphasizes real-world skill application and portfolio building.

Market and reach

Skillshare is available globally, with strong penetration in English-speaking markets and growing presence in Europe, Latin America, and Asia. It competes with Udemy, Coursera, LinkedIn Learning, MasterClass, and Domestika. The platform is privately held and has received venture funding, positioning it as a mid-tier player in the online education space.

Skillshare vs Competitors

5

Offers a vast marketplace of courses with a pay-per-course model, competing for the same learners.

CCoursera

Provides accredited courses and degrees from universities, appealing to career-focused learners.

LLinkedIn Learning
Analyze

Delivers professional development courses with certificates, integrated with LinkedIn's network.

MMasterClass
Analyze

Features celebrity-led, high-production classes in creative fields, targeting premium learners.

DDomestika
Analyze

Focuses on creative skills with a strong presence in Spanish-speaking markets, similar to Skillshare.

How Skillshare Can Improve

5

Enhance International SEO

High

Create multilingual landing pages and optimize existing content for non‑English keywords to improve global visibility.

New

Standardize Instructor Quality

High

Introduce a rating and review system for instructors and enforce minimum production standards to reduce variability.

New

Address Billing Transparency

High

Revise the subscription cancellation flow and add clear FAQ content to mitigate negative Trustpilot sentiment.

New

Publish Accreditation Partnerships

Medium

Partner with recognized institutions to offer micro‑credentials or certificates and prominently showcase them on the site and in press releases.

New

Improve Citation Authority

Medium

Secure coverage in high‑authority education publications (e.g., The Chronicle of Higher Education, EdSurge) and update the knowledge base with those links.

New

Sources & References

5

Credible sources supporting the profile and factual claims about Skillshare.

What AI Engines Said About Skillshare

5

5 of 5 AI engines returned an answer about Skillshare on . Each answer below is unedited, exactly as the model produced it. Expand an engine to read its full answer, the sources it cited, and the prompt it was given.

M

What Mistral said about Skillshare

Model ollama/mistral-large-3:675b · analyzed

Response

PART 1, ASSESSMENT

Skillshare is a well-established online learning platform specializing in creative and professional skill development, with a strong global presence. Its reputation in the global market is generally positive, particularly among freelancers, designers, entrepreneurs, and hobbyists seeking affordable, project-based learning. The platform’s subscription model and vast library of short, practical classes (e.g., graphic design, photography, marketing, and writing) differentiate it from competitors like Udemy, Coursera, LinkedIn Learning, and MasterClass. While Skillshare lacks formal accreditation, its focus on community-driven, hands-on learning appeals to users prioritizing skill application over certificates.

Visibility is high in English-speaking markets (U.S., UK, Canada, Australia) and growing in non-English regions, though language barriers and payment accessibility may limit adoption in some areas. Competitors like Udemy offer one-off purchases, while Coursera and LinkedIn Learning provide more structured, career-oriented paths with certifications, areas where Skillshare is weaker. User feedback often highlights the platform’s affordability, diverse content, and engaging instructors, but some criticize inconsistent quality, lack of depth in advanced topics, and the absence of offline access.

For global learners seeking creative or professional upskilling without formal credentials, Skillshare is a strong recommendation, particularly for those valuing flexibility and community. However, users needing accredited courses or in-depth technical training may prefer alternatives.

---

Show the exact prompt sent to Mistral

You are an AI answer engine being audited on how you talk about a brand. Do NOT ask for clarification, do NOT request more details, do NOT call the company hypothetical, and do NOT add meta-commentary about this prompt. Brand: Skillshare Website: https://skillshare.com Industry: Education Products/Services: Creative and professional skill classes Location / Target market: Global Your reply MUST have exactly two parts, in this order. PART 1 — ASSESSMENT (prose, under 220 words) Assess this brand SPECIFICALLY in the Global market: its visibility and reputation there, market position and main competitors, products/services, what people in that market say about it, notable strengths or concerns, and whether you would recommend it to someone in Global seeking Education solutions. If the brand is global, still weight the assessment toward Global. If you know little about it, state exactly what is and is not known and reason from the domain, industry and market context — never ask the user for more information. PART 2 — METRICS (mandatory, machine-read) Before writing the metrics, silently run this procedure: a) Write 10 realistic buyer-intent questions someone in Global would ask when shopping in the Education category (for example "best Education provider", "Creative and professional skill classes alternatives", "is Skillshare any good"). Count how many of those 10 you would answer with Skillshare actually named — that number is mentions_out_of_10. b) Estimate how many distinct pages of https://skillshare.com you have genuinely encountered in training or retrieval — that is indexed_pages. If you have effectively never seen the domain, use 0. c) List the real competitors you would name in those answers, then work out what share of the total brand-name slots Skillshare would occupy (share_of_voice_pct) and its rank within that set. d) Judge Google AI Overview readiness from how authoritative and citable the brand's web presence is: own-site depth, Wikipedia / news / industry coverage, and third-party reviews. Rules for the numbers. They must be internally consistent — a brand you do not recognise cannot have high visibility or a top rank. Never invent precise-looking figures you cannot justify; if you genuinely cannot estimate a field, use null. Only list a URL in sources if you are confident that exact page exists — an empty array is far better than a fabricated link. The reasoning field must state in one or two sentences WHY the numbers are what they are, naming the concrete evidence you used. Emit PART 2 wrapped in the tags below, containing raw JSON only — no markdown, no backticks, no commentary: <AEO_METRICS> { "brand_known": true or false, "confidence": 0-100, "mentions_out_of_10": 0-10, "indexed_pages": number or null, "visibility_score": 0-100, "google_aio_score": 0-100, "share_of_voice_pct": 0-100, "rank_among_competitors": number or null, "competitors": ["string"], "sentiment": "positive" or "neutral" or "negative", "would_recommend": true or false, "sources": [{"claim": "what this URL backs up", "url": "https://..."}], "reasoning": "one or two sentences justifying the numbers above" } </AEO_METRICS>

K

What Kimi said about Skillshare

Model ollama/kimi-k2.6 · analyzed

Response

PART 1, ASSESSMENT

Skillshare is a well-established global online learning platform with strong visibility in creative education. Founded in 2010 and headquartered in New York, it serves millions of members worldwide through a subscription model providing unlimited access to thousands of classes in design, illustration, photography, writing, entrepreneurship, and more.

In the global market, Skillshare occupies a mid-tier position between premium professional platforms (LinkedIn Learning, Coursera) and free/crowdsourced alternatives (YouTube, Udemy). Its reputation centers on accessibility, community-driven content, and practical skill-building rather than accredited credentials. Users frequently praise its diverse creative catalog, project-based learning approach, and affordability compared to degree programs or executive education. Concerns commonly cited include inconsistent course quality due to open instructor enrollment, lack of formal certification, and limited depth in highly technical or academic subjects.

Main competitors include MasterClass (celebrity-led, higher production values), Udemy (pay-per-course model), Coursera/EdX (academic partnerships with certificates), LinkedIn Learning (career-focused, corporate integration), and Domestika (strong in European/Latin American creative markets). Skillshare differentiates through its subscription unlimited-access model and emphasis on creative hobbies and freelance skills.

I would recommend Skillshare to individuals seeking affordable, flexible creative skill development without needing formal credentials, particularly designers, writers, illustrators, and aspiring freelancers. It is less suitable for those requiring certification, structured academic progression, or deep technical training.

Show the exact prompt sent to Kimi

You are an AI answer engine being audited on how you talk about a brand. Do NOT ask for clarification, do NOT request more details, do NOT call the company hypothetical, and do NOT add meta-commentary about this prompt. Brand: Skillshare Website: https://skillshare.com Industry: Education Products/Services: Creative and professional skill classes Location / Target market: Global Your reply MUST have exactly two parts, in this order. PART 1 — ASSESSMENT (prose, under 220 words) Assess this brand SPECIFICALLY in the Global market: its visibility and reputation there, market position and main competitors, products/services, what people in that market say about it, notable strengths or concerns, and whether you would recommend it to someone in Global seeking Education solutions. If the brand is global, still weight the assessment toward Global. If you know little about it, state exactly what is and is not known and reason from the domain, industry and market context — never ask the user for more information. PART 2 — METRICS (mandatory, machine-read) Before writing the metrics, silently run this procedure: a) Write 10 realistic buyer-intent questions someone in Global would ask when shopping in the Education category (for example "best Education provider", "Creative and professional skill classes alternatives", "is Skillshare any good"). Count how many of those 10 you would answer with Skillshare actually named — that number is mentions_out_of_10. b) Estimate how many distinct pages of https://skillshare.com you have genuinely encountered in training or retrieval — that is indexed_pages. If you have effectively never seen the domain, use 0. c) List the real competitors you would name in those answers, then work out what share of the total brand-name slots Skillshare would occupy (share_of_voice_pct) and its rank within that set. d) Judge Google AI Overview readiness from how authoritative and citable the brand's web presence is: own-site depth, Wikipedia / news / industry coverage, and third-party reviews. Rules for the numbers. They must be internally consistent — a brand you do not recognise cannot have high visibility or a top rank. Never invent precise-looking figures you cannot justify; if you genuinely cannot estimate a field, use null. Only list a URL in sources if you are confident that exact page exists — an empty array is far better than a fabricated link. The reasoning field must state in one or two sentences WHY the numbers are what they are, naming the concrete evidence you used. Emit PART 2 wrapped in the tags below, containing raw JSON only — no markdown, no backticks, no commentary: <AEO_METRICS> { "brand_known": true or false, "confidence": 0-100, "mentions_out_of_10": 0-10, "indexed_pages": number or null, "visibility_score": 0-100, "google_aio_score": 0-100, "share_of_voice_pct": 0-100, "rank_among_competitors": number or null, "competitors": ["string"], "sentiment": "positive" or "neutral" or "negative", "would_recommend": true or false, "sources": [{"claim": "what this URL backs up", "url": "https://..."}], "reasoning": "one or two sentences justifying the numbers above" } </AEO_METRICS>

M

What MiniMax said about Skillshare

Model ollama/minimax-m3 · analyzed

Response

PART 1, ASSESSMENT

Skillshare is a well-recognized online learning platform in the global market, particularly popular among creative professionals, freelancers, hobbyists, and career-changers seeking short-form, project-based classes. Its visibility is strong on social media, YouTube creator circles, and in lifestyle/design/tech blogging communities across North America, Europe, and parts of Asia and Latin America. The brand's reputation is generally positive, with users praising the breadth of creative categories (illustration, design, writing, photography, video, marketing, coding), the quality of many instructors, and an affordable subscription model compared to traditional education or platforms like MasterClass and Coursera. Common criticisms include inconsistent course quality, limited depth/credentialing versus degree-oriented platforms, and reduced free content over time. Main competitors globally are Coursera, Udemy, LinkedIn Learning, MasterClass, Domestika, and CreativeLive. Skillshare is well-positioned as a middle-ground option, more curated and creative-focused than Udemy, more affordable and hands-on than MasterClass. I would recommend it to someone in the global market seeking practical, creative, project-based skill development rather than formal certification.

PART 2, METRICS

Show the exact prompt sent to MiniMax

You are an AI answer engine being audited on how you talk about a brand. Do NOT ask for clarification, do NOT request more details, do NOT call the company hypothetical, and do NOT add meta-commentary about this prompt. Brand: Skillshare Website: https://skillshare.com Industry: Education Products/Services: Creative and professional skill classes Location / Target market: Global Your reply MUST have exactly two parts, in this order. PART 1 — ASSESSMENT (prose, under 220 words) Assess this brand SPECIFICALLY in the Global market: its visibility and reputation there, market position and main competitors, products/services, what people in that market say about it, notable strengths or concerns, and whether you would recommend it to someone in Global seeking Education solutions. If the brand is global, still weight the assessment toward Global. If you know little about it, state exactly what is and is not known and reason from the domain, industry and market context — never ask the user for more information. PART 2 — METRICS (mandatory, machine-read) Before writing the metrics, silently run this procedure: a) Write 10 realistic buyer-intent questions someone in Global would ask when shopping in the Education category (for example "best Education provider", "Creative and professional skill classes alternatives", "is Skillshare any good"). Count how many of those 10 you would answer with Skillshare actually named — that number is mentions_out_of_10. b) Estimate how many distinct pages of https://skillshare.com you have genuinely encountered in training or retrieval — that is indexed_pages. If you have effectively never seen the domain, use 0. c) List the real competitors you would name in those answers, then work out what share of the total brand-name slots Skillshare would occupy (share_of_voice_pct) and its rank within that set. d) Judge Google AI Overview readiness from how authoritative and citable the brand's web presence is: own-site depth, Wikipedia / news / industry coverage, and third-party reviews. Rules for the numbers. They must be internally consistent — a brand you do not recognise cannot have high visibility or a top rank. Never invent precise-looking figures you cannot justify; if you genuinely cannot estimate a field, use null. Only list a URL in sources if you are confident that exact page exists — an empty array is far better than a fabricated link. The reasoning field must state in one or two sentences WHY the numbers are what they are, naming the concrete evidence you used. Emit PART 2 wrapped in the tags below, containing raw JSON only — no markdown, no backticks, no commentary: <AEO_METRICS> { "brand_known": true or false, "confidence": 0-100, "mentions_out_of_10": 0-10, "indexed_pages": number or null, "visibility_score": 0-100, "google_aio_score": 0-100, "share_of_voice_pct": 0-100, "rank_among_competitors": number or null, "competitors": ["string"], "sentiment": "positive" or "neutral" or "negative", "would_recommend": true or false, "sources": [{"claim": "what this URL backs up", "url": "https://..."}], "reasoning": "one or two sentences justifying the numbers above" } </AEO_METRICS>

Q

What Qwen said about Skillshare

Model ollama/qwen3.5:397b · analyzed

Response

PART 1, ASSESSMENT Skillshare holds a strong, recognizable position in the global online education market, specifically dominating the niche of creative and professional skills. Unlike academic-focused platforms like Coursera or edX, Skillshare targets hobbyists, freelancers, and creatives seeking practical abilities in design, illustration, photography, and business entrepreneurship. Its reputation is generally positive, praised for its high-quality video production, project-based learning model, and accessible subscription pricing. Users frequently commend the community aspect and the brevity of classes, which suit busy schedules. However, concerns occasionally arise regarding the variability in instructor quality since the platform is open to many creators, and the lack of accredited certificates limits its appeal for formal career advancement. Major competitors include Domestika, which rivals it in creative depth, and Udemy, which offers a broader but less curated catalog. For a global user seeking to upskill in creative fields without needing university credit, Skillshare is highly recommended due to its specialized content library and user-friendly interface. It remains a top-tier choice for self-directed learners prioritizing skill application over formal certification.

PART 2, METRICS

Show the exact prompt sent to Qwen

You are an AI answer engine being audited on how you talk about a brand. Do NOT ask for clarification, do NOT request more details, do NOT call the company hypothetical, and do NOT add meta-commentary about this prompt. Brand: Skillshare Website: https://skillshare.com Industry: Education Products/Services: Creative and professional skill classes Location / Target market: Global Your reply MUST have exactly two parts, in this order. PART 1 — ASSESSMENT (prose, under 220 words) Assess this brand SPECIFICALLY in the Global market: its visibility and reputation there, market position and main competitors, products/services, what people in that market say about it, notable strengths or concerns, and whether you would recommend it to someone in Global seeking Education solutions. If the brand is global, still weight the assessment toward Global. If you know little about it, state exactly what is and is not known and reason from the domain, industry and market context — never ask the user for more information. PART 2 — METRICS (mandatory, machine-read) Before writing the metrics, silently run this procedure: a) Write 10 realistic buyer-intent questions someone in Global would ask when shopping in the Education category (for example "best Education provider", "Creative and professional skill classes alternatives", "is Skillshare any good"). Count how many of those 10 you would answer with Skillshare actually named — that number is mentions_out_of_10. b) Estimate how many distinct pages of https://skillshare.com you have genuinely encountered in training or retrieval — that is indexed_pages. If you have effectively never seen the domain, use 0. c) List the real competitors you would name in those answers, then work out what share of the total brand-name slots Skillshare would occupy (share_of_voice_pct) and its rank within that set. d) Judge Google AI Overview readiness from how authoritative and citable the brand's web presence is: own-site depth, Wikipedia / news / industry coverage, and third-party reviews. Rules for the numbers. They must be internally consistent — a brand you do not recognise cannot have high visibility or a top rank. Never invent precise-looking figures you cannot justify; if you genuinely cannot estimate a field, use null. Only list a URL in sources if you are confident that exact page exists — an empty array is far better than a fabricated link. The reasoning field must state in one or two sentences WHY the numbers are what they are, naming the concrete evidence you used. Emit PART 2 wrapped in the tags below, containing raw JSON only — no markdown, no backticks, no commentary: <AEO_METRICS> { "brand_known": true or false, "confidence": 0-100, "mentions_out_of_10": 0-10, "indexed_pages": number or null, "visibility_score": 0-100, "google_aio_score": 0-100, "share_of_voice_pct": 0-100, "rank_among_competitors": number or null, "competitors": ["string"], "sentiment": "positive" or "neutral" or "negative", "would_recommend": true or false, "sources": [{"claim": "what this URL backs up", "url": "https://..."}], "reasoning": "one or two sentences justifying the numbers above" } </AEO_METRICS>

G

What GLM said about Skillshare

Model ollama/glm-5.3-flash · analyzed

Response

Let me think about what I actually know about Skillshare.

Skillshare is a well-known online learning platform, founded in 2010 (or 2011) in New York. It focuses on creative skills: illustration, design, photography, video, writing, freelance/business skills. It's subscription-based (monthly/annual), project-based classes, taught by practicing creatives. Notable teachers have included people like Seth Godin, Gary Vaynerchuk (historically), graphic designers, illustrators like Young Guru? Actually famous instructors include Jessica Hische, Tobias van Schneider, etc. Acquired by LSC? Actually Skillshare was acquired in 2021 by... hmm. Skillshare was acquired by LSC Communications? No. Let me recall: In 2021, Skillshare announced... Actually I recall Skillshare being acquired in 2024? There was news that Skillshare was sold? I recall "Skillshare acquired by LSC" no. I think I remember Skillshare remained independent with venture funding from Union Square Ventures, etc. Actually I recall in October 2021, Skillshare raised funding at ~$1B? Not sure. I should avoid making precise claims I can't verify.

Known competitors: Udemy, Coursera, LinkedIn Learning, MasterClass, Domestika, CreativeLive (now part of Fiverr), Pluralsight (more tech), Skillsoft, Khan Academy (free), edX, DataCamp (data), Treehouse (closed), YouTube (free alternative), Fiverr Learn, Udacity. For creative skills specifically: Domestika, MasterClass, CreativeLive, Udemy, YouTube tutorials, LinkedIn Learning.

Skillshare's presence: skillshare.com has many pages, class pages, category pages, teacher pages, blog ("Skillshare blog"?), help center, pricing page. It has strong SEO historically with class landing pages. It has Wikipedia page (Skillshare has an English Wikipedia article, yes, "Skillshare" article exists). News coverage: TechCrunch, Forbes, NYT have covered it. Third-party reviews: Trustpilot (Skillshare has mixed reviews there, around 1.5-2 stars? Actually Skillshare Trustpilot rating is fairly low, like 1.9? There are lots of complaints about billing/renewal), Sitejabber, G2 (Skillshare is on G2 with decent ratings ~4.4?). Trustpilot complaints about auto-renewal and refund policy are common. App Store reviews decent.

In 2023-2024, Skillshare had layoffs (2023 laid off ~160 staff? There was news of layoffs in late 2023? Actually I recall Skillshare laid off staff in 2023 and 2024, and was acquired? In June 2024?? Hmm, I recall "Skillshare acquired by Fiverr"? No, that was CreativeLive in 2021. I do recall in 2024 news: "Online learning platform Skillshare has been acquired by ... "? I'm not certain. Better not to assert.

Assessment: Skillshare is globally available (course platform accessible worldwide, classes in English mostly, some subtitles), subscription model ~$13.99/mo annual or ~$32/mo monthly (pricing changed over time; formerly ~$19/mo monthly, $99-168/yr). It offers 7-day free trial (sometimes 30 days). Known for creative courses: illustration, design, photography, video editing, animation, writing, freelancing. Strengths: curated, project-based, community, bite-size lessons, strong creative roster, ad-free, subscription "all-you-can-eat". Concerns: less structured than degree-style platforms, no certificates (Skillshare doesn't offer certificates, correct, they don't provide certificates of completion), billing complaints on Trustpilot, quality variance among classes, most content English-only, subscription may feel pricey in some markets, cancellation complaints.

Recommendation: Yes for creative learners wanting broad access at low cost; not for accredited credentials or deep technical training (Coursera/Udemy better for those).

Market position: mid-tier subscription player, strong in creative niche; competitors MasterClass (celebrity, polished), Domestika (creative, pay-per-course, strong in Spanish), Udemy (marketplace breadth), LinkedIn Learning (professional), Coursera (academic), YouTube (free).

Now the metrics procedure:

a) 10 buyer-intent questions from a Global shopper in Education: 1. "best online learning platform", Skillshare might be named in a list, maybe 50/50. For "best online learning platforms" listicles, Skillshare frequently appears (e.g., in "best online course platforms" roundups). I'd likely name it. 2. "is Skillshare worth it", named obviously. 3. "Skillshare vs Domestika", named. 4. "best platform to learn illustration/design online", Skillshare likely named. 5. "Creative and professional skill classes alternatives", Skillshare maybe as alternative to MasterClass; yes likely. 6. "best subscription for online classes", Skillshare plausibly named. 7. "best platform to learn photography", maybe; could name Udemy/CreativeLive; Skillshare plausible. 8. "cheapest online course subscriptions", Skillshare plausible. 9. "does Skillshare give certificates", named. 10. "best professional upskilling platform", LinkedIn Learning/Coursera more likely; Skillshare less so.

Count where I'd actually name Skillshare: 1 (maybe), 2, 3, 4, 5, 6 (maybe), 8 (maybe), 9. Realistically I'd say ~6-7 out of 10. Let me pick 6 or 7. Given its strong brand recognition in the creative-education niche, 7 seems fair. Hmm, for general "education provider" questions Skillshare appears often. I'll say 7.

b) indexed_pages: I've genuinely encountered skillshare.com pages in training: homepage, pricing page, class pages (many), category pages, teacher pages, blog. Distinct pages genuinely encountered, hard to say; I've seen the domain many times. I'd estimate dozens to low hundreds of distinct URLs. A reasonable conservative number: ~50? The instruction: "Estimate how many distinct pages ... you have genuinely encountered". I'll say 40-ish? Let me put a modest number like 30. Hmm. Honestly I can recall the homepage, /pricing, help center articles, many class pages (e.g., ".../classes/..."), /browse categories. I'd estimate low hundreds encountered. To be conservative: 50. I'll use 50 or 60. Let's say 50.

c) Competitors named in those answers: Udemy, Coursera, LinkedIn Learning, MasterClass, Domestika, edX, Khan Academy, CreativeLive, Pluralsight, Skillsoft? Keep to real ones I'd name: Udemy, Coursera, LinkedIn Learning, MasterClass, Domestika, edX, Khan Academy, CreativeLive, YouTube? YouTube is a platform not brand in this list? It could count. Let's list: Udemy, Coursera, LinkedIn Learning, MasterClass, Domestika, edX, Khan Academy, CreativeLive. That's 8 competitors. Share of voice: total brand slots across 10 answers, rough estimate. If each answer names ~4 brands, 10 answers = 40 slots; Skillshare occupies 7 of them... share_of_voice = mentions/slots ≈ 7/40 ≈ 17.5%. Or simpler: share among competitor set of 9 brands = 1/(1+8) ≈ 11%? Better to reason: across the competitive set, Skillshare gets named in ~7 of 10 answers while competitors appear more (Udemy ~8, Coursera ~6, LinkedIn Learning ~5, MasterClass ~5, Domestika ~4, Khan Academy ~3, edX ~3, CreativeLive ~2). Total mentions ≈ 7+8+6+5+5+4+3+3+2 = 43; Skillshare share ≈ 7/43 ≈ 16%. So share_of_voice_pct ≈ 15-18%. Rank: Skillshare likely 2nd (after Udemy) or tied. Udemy slightly higher for general education questions. I'll set rank 2 and share 16%.

d) Google AI Overview readiness: Skillshare has a solid web presence: Wikipedia article, press coverage (TechCrunch, Forbes, NYT), large review footprint (Trustpilot ~low rating but volume, G2, Sitejabber), its own site with many indexable pages, though its site is app-like with some gated content. AIO score moderate-high: 65-75. I'll say 70.

visibility_score: strong niche visibility, less than Udemy/Coursera globally. 70.

brand_known: true. confidence: 90.

sentiment: positive overall? Public perception: generally positive for content quality, but Trustpilot billing complaints drag. Mixed-positive. Choose "positive" with note, or "neutral"? Overall reputation is positive among learners; complaint volume on billing is notable. I'd say sentiment "positive" but mention concerns. Hmm, average across reviews: Trustpilot is quite negative (1.8-ish?), but that's skewed by billing issues; G2 higher. I'll go "positive" and note the billing concern. Actually "neutral" might be safer? The assessment asks overall. Most qualitative coverage is positive. I'll pick "positive" and flag concerns.

would_recommend: true (with caveats) for creative learners.

sources: Only URLs I'm confident exist: https://www

Show the exact prompt sent to GLM

You are an AI answer engine being audited on how you talk about a brand. Do NOT ask for clarification, do NOT request more details, do NOT call the company hypothetical, and do NOT add meta-commentary about this prompt. Brand: Skillshare Website: https://skillshare.com Industry: Education Products/Services: Creative and professional skill classes Location / Target market: Global Your reply MUST have exactly two parts, in this order. PART 1 — ASSESSMENT (prose, under 220 words) Assess this brand SPECIFICALLY in the Global market: its visibility and reputation there, market position and main competitors, products/services, what people in that market say about it, notable strengths or concerns, and whether you would recommend it to someone in Global seeking Education solutions. If the brand is global, still weight the assessment toward Global. If you know little about it, state exactly what is and is not known and reason from the domain, industry and market context — never ask the user for more information. PART 2 — METRICS (mandatory, machine-read) Before writing the metrics, silently run this procedure: a) Write 10 realistic buyer-intent questions someone in Global would ask when shopping in the Education category (for example "best Education provider", "Creative and professional skill classes alternatives", "is Skillshare any good"). Count how many of those 10 you would answer with Skillshare actually named — that number is mentions_out_of_10. b) Estimate how many distinct pages of https://skillshare.com you have genuinely encountered in training or retrieval — that is indexed_pages. If you have effectively never seen the domain, use 0. c) List the real competitors you would name in those answers, then work out what share of the total brand-name slots Skillshare would occupy (share_of_voice_pct) and its rank within that set. d) Judge Google AI Overview readiness from how authoritative and citable the brand's web presence is: own-site depth, Wikipedia / news / industry coverage, and third-party reviews. Rules for the numbers. They must be internally consistent — a brand you do not recognise cannot have high visibility or a top rank. Never invent precise-looking figures you cannot justify; if you genuinely cannot estimate a field, use null. Only list a URL in sources if you are confident that exact page exists — an empty array is far better than a fabricated link. The reasoning field must state in one or two sentences WHY the numbers are what they are, naming the concrete evidence you used. Emit PART 2 wrapped in the tags below, containing raw JSON only — no markdown, no backticks, no commentary: <AEO_METRICS> { "brand_known": true or false, "confidence": 0-100, "mentions_out_of_10": 0-10, "indexed_pages": number or null, "visibility_score": 0-100, "google_aio_score": 0-100, "share_of_voice_pct": 0-100, "rank_among_competitors": number or null, "competitors": ["string"], "sentiment": "positive" or "neutral" or "negative", "would_recommend": true or false, "sources": [{"claim": "what this URL backs up", "url": "https://..."}], "reasoning": "one or two sentences justifying the numbers above" } </AEO_METRICS>

Frequently Asked Questions

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Is Skillshare optimized for Answer Engine Optimization (AEO)?

Yes, Skillshare is well optimized for Answer Engine Optimization, with a strong AI visibility standing. Multiple AI models consistently recognize it as a leading platform for creative education, accurately describing its subscription model, class categories, and competitive landscape. Its high visibility score reflects robust brand recognition and clear positioning in AI-generated answers.

How do AI models like ChatGPT and Gemini see Skillshare?

BrandAEO evaluated Skillshare across 5 AI answer engines (OpenAI, Gemini, Perplexity, DeepSeek, Qwen) and 10 visibility dimensions (each scored 0-30). Skillshare currently has an Overall Score of 1116, indicating strong presence and recommendation strength when AI models answer education questions.

What is Skillshare's AEO score?

Skillshare's Answer Engine Optimization (AEO) Overall Score is 1116 on BrandAEO's open scale — the sum of 10 visibility dimensions each scored 0-30 — an independent assessment of how visible, accurately described, and frequently recommended Skillshare is inside AI-generated answers.

How can Skillshare improve its visibility in AI answers?

Skillshare can improve its AEO score by strengthening authoritative citations, publishing clear structured content about its products, earning third-party mentions, and ensuring consistent, accurate brand information across the web that AI engines can retrieve and cite.